Founder-Led Sales to $1 Million ARR With Just 10 Customers
Sep 10, 2026 - 45:54
Radio and PodcastLive Radio & PodcastsBusiness
He demoted his SaaS to sell a service and 4x'd revenue in 12 months
Six years of grinding, and SaaS churn kept capping his growth: win a customer, lose a customer, repeat. Then one pricing call flipped everything. Farzad Rashidi pivoted Respona to a done-for-you service-as-software model...
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