Founder-Led Sales: He Learned to Sell SaaS and Closed 50 Customers
He walked into his first pricing call asking for $100,000 and walked out with $10,000 a year. Shahar Azulay had never sold anything before c...
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The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship
The SaaS Podcast - In-depth interviews with proven entrepreneurs and startup founders. Actionable insights to help you build, launch and grow your SaaS business
Episodes
20 of 497 episodesBootstrapping a SaaS From a $500K Goal to a $50M Company
He closed most of the deals himself. It took him ten years to stop. Ross Andrew Paquette bootstrapped Maropost to around $50 million in ARR,...
Inbound Marketing That Grew a Fintech SaaS to $100M
He never bought a keyword, never ran content marketing, and the big outbound sales force he tried did not work. Rodney Robinson still grew T...
Founder-Led Sales to $1 Million ARR With Just 10 Customers
He needed a big retailer's data to build the product. No big retailer gives data to a company with no product. Felix Hoffmann solved it side...
Rick Knudtson (Workshop): The email signal he ignored for 9 months
Nine months in. Close to zero customers. He was ready to hand the money back to investors. Rick Knudtson had already sold one company, so Wo...
Selling Before Building: $1M ARR in Six Months
Ten thousand ads, all built by hand. Julius Körfgen left that grind to build Uplane, software that automates it, then sold to his first cust...
Enterprise Sales With No Product: Landing a Big Four Customer
Two founders. Two engineers. No product. Christian Lund closed one of the Big Four accounting firms as Templafy's first customer before the...
Featherless AI: When Your Weekend Experiment Makes More Than Your Startup
He spent two years building his own AI model. Over one launch weekend, a side experiment out-earned it. Eugene Cheah killed the original pro...
Stuck at $50K ARR for 5 Years. Now $1.5M With AI Agents.
Five years at $50K ARR. Ten failed projects. Lending the business money out of his own bank account. George Georgiadis came close to shuttin...
50 Cents a Pool: The Pricing Model Behind a SaaS Exit
Ron Hash bootstrapped Skimmer, software for pool service companies, to over $1 million in ARR and 1,500 customers with zero paid marketing,...
He demoted his SaaS to sell a service and 4x'd revenue in 12 months
Six years of grinding, and SaaS churn kept capping his growth: win a customer, lose a customer, repeat. Then one pricing call flipped everyt...
How Danny Jenkins Bootstrapped ThreatLocker From $150K Debt to $200M
Danny Jenkins was $150,000 in credit card debt with zero paying customers 18 months into building his bootstrapped startup. An accelerator t...
Eric Ries on How Founders Quietly Lose Their Company
He wrote the startup playbook. Then he watched founders who used it lose control of what they built. Eric Ries, author of The Lean Startup,...
Community-Led SaaS Growth: How Ninety Hit $44M ARR
He talked openly about his startup idea. A competitor took it and beat him to market. Mark Abbott shared his SaaS vision inside a tight-knit...
Founder-Led Sales: From 2% to 20% with 10-Hour Custom Demos
Two years on Quora and Reddit. Zero customers. Yega Kumarappan and his two co-founders had no sales experience. They bet that founder-led sa...
Bootstrapped SaaS: $12M ARR Across 5 Products With a Team of 10
Two failed startups. 250K euros in debt. Stuck in Paris with a sick baby and no plan. Tibo Louis-Lucas walked away from a stable CTO job and...
AI Startup Hits $8.6M ARR With V0 MVP and €85 Pricing
Hadn't coded in four years. No team. No idea. Marius Meiners launched his AI startup, Peec AI, with a V0 prototype built in 1.5 days and 8 l...
The 8-Figure Open Source SaaS Playbook
He built a free tool as a lead magnet. Then customers started calling his cell phone, begging to pay for it. Ev Kontsevoy turned an open sou...
The Risky AI SaaS Rebuild That Broke a $2M ARR Ceiling
Most SaaS onboarding is terrible - rigid, pushy, and forgettable. Karel Papik spent 15 years designing video games before he looked at B2B s...
Finding Product-Market Fit After 3 Years of Failed Ideas
Three years. Zero traction. Then product-market fit hit - twice. Girish Redekar taught himself to code at 28 and spent years on failed ideas...