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How Dagne Dover Turned Word of Mouth Into Its Biggest Marketing Channel
Melissa Mash built Dagne Dover from a business school focus group and $40,000 in pre-sales into a brand now carried in more than 250 retail locations—without ever taking venture capital. By ditching Meta and Google in fa...
About This Episode
How Dagne Dover Turned Word of Mouth Into Its Biggest Marketing Channel is an episode from Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs by Shopify. Melissa Mash built Dagne Dover from a business...
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This episode belongs to Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs.
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Episode Details
Published Jul 9, 2026, 00:35:22 long, audio available.
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