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IBM's AI Marketing Journey from Experimentation to Intentional Execution with Craig Mills
What does it actually look like to roll out AI at enterprise scale inside one of the world's most recognisable technology companies? Craig Mills, APAC Head of Demand Generation and AI Marketing Transformation Lead at IBM...
About This Episode
IBM's AI Marketing Journey from Experimentation to Intentional Execution with Craig Mills is an episode from Growth Colony: Australia's B2B Growth Podcast by xGrowth. What does it actually look like to roll out AI at enterprise scale inside...
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This episode belongs to Growth Colony: Australia's B2B Growth Podcast.
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Episode Details
Published May 21, 2026, 00:50:14 long, audio available.
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