
What B2B Marketers Should Measure Instead of MQLs with James Toepfer
Sep 24, 2026 - 00:39:25
Radio and PodcastLive Radio & Podcasts
What happens to all those leads marketing works so hard to generate? More often than not, they go cold. According to Nishi Seth, Industry & Solutions Marketing Lead for Google Cloud APAC, this isn't a niche problem. It's...