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How to Fix the Marketing to Sales Handover Before Your Leads Go Cold with Nishi Seth artwork
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How to Fix the Marketing to Sales Handover Before Your Leads Go Cold with Nishi Seth

Growth Colony: Australia's B2B Growth Podcast by xGrowth

Jun 18, 202600:38:53Business

What happens to all those leads marketing works so hard to generate? More often than not, they go cold. According to Nishi Seth, Industry & Solutions Marketing Lead for Google Cloud APAC, this isn't a niche problem. It's...

About This Episode

How to Fix the Marketing to Sales Handover Before Your Leads Go Cold with Nishi Seth is an episode from Growth Colony: Australia's B2B Growth Podcast by xGrowth. What happens to all those leads marketing works so hard to generate? More ofte...

Podcast

This episode belongs to Growth Colony: Australia's B2B Growth Podcast.

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Episode Details

Published Jun 18, 2026, 00:38:53 long, audio available.