What B2B Marketers Should Measure Instead of MQLs with James Toepfer
Sep 24, 2026 - 00:39:25
Radio and PodcastLive Radio & Podcasts
Business
How to fix your GTM playbook without starting a revolution with Andrei Zinkevich
The CMO role has never been harder. Trust from leadership sits at around 30%, average tenure has dropped to 16–18 months, and budgets keep getting cut while pressure mounts to "bolt on AI" without any strategy in place....
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