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Why Scripps Is All In On Women's Sports artwork
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Why Scripps Is All In On Women's Sports

AdExchanger by AdExchanger

Mar 31, 202652:04Business

Scripps CRO Brian Norris explains why the broadcaster is leaning into women's and local sports – and how that shift is reshaping the media plan.

About This Episode

Why Scripps Is All In On Women's Sports is an episode from AdExchanger by AdExchanger. Scripps CRO Brian Norris explains why the broadcaster is leaning into women's and local sports – and how that shift is reshaping the media plan. The epis...

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Published Mar 31, 2026, 52:04 long, audio available.

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