Forget The Shiny Objects And Focus On Fundamentals
Jul 21, 2026 - 48:46
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Business
Reckitt's Digital Reckoning
You wouldn't accept paying for a Big Mac and getting a single chicken nugget. But that's essentially what a lot of marketers are doing with their digital ad budgets, says Reckitt's Sameer Amin, on this week's episode of...
About This Episode
Reckitt's Digital Reckoning is an episode from AdExchanger by AdExchanger. You wouldn't accept paying for a Big Mac and getting a single chicken nugget. But that's essentially what a lot of marketers are doing with their digital ad budgets,...
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Episode Details
Published Jul 8, 2026, 39:46 long, audio available.
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