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Ep. 257: John Finley Stop Chasing Surveys: How to Earn the Next Customer Choice artwork
Business

Ep. 257: John Finley Stop Chasing Surveys: How to Earn the Next Customer Choice

The Net Promoter System Podcast by Bain & Company

Oct 30, 202513:56Business

Episode 257: How do you earn the next banking customer ' s loyalty, one moment at a time? Focus on what customers choose, and why. According to John Finley, head of marketing, technology, and innovation at BMO, a bank op...