EP25: C-Level Analytics at Proctor & Gamble
Large companies today are quite happy to use analytics for a wide range of tactical decisions, such as product assortment and identifying th...
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The 10 Minute Business Analytics Podcast | Data Analytics, Big Data, Data Visualization, Data Warehousing
The 10 Minute Business Analytics Podcast is a weekly podcast that covers any and all data related topics. Every week, we host a guest from business, government, public sector, private sector...
Episodes
20 of 26 episodes
EP24: KPMG on Why Marketers Should Learn Data Analytics
IT professionals, in general, are excellent at answering direct questions. Volunteering information that the questioner doesn't know about.....
EP23: Machine Learning in the Fortune 100
Few things in business analytics have gotten the excitement and, yes, the hype as Machine Learning. It fires up the imagination of every sci...
EP22: Using Predictive Analytics for Direct Marketing
Direct Marketing focuses on potential customers that are predicted as likely to buy. But is that in fact the best approach? Is it not a bett...
EP21: Point of Sale Data Analytics with TSYS, Largest Payment Processor in the US
When a consumer walks into a grocery store … buys some apples … and pays with a Visa credit card, …. Who owns that data? The grocery store?...
EP26: Banking Analytics at Bank of America
Predicting cashflow is certainly common enough, but what about predicting the costs ASSOCIATED with cashflow? What are the specific financia...
EP20: HR Analytics at Memorial Sloan Kettering Cancer Center
When Human Resources executives discuss analytics, topics turn to employee evaluations and various indicators of happiness levels. But for R...
EP19: Neiman Marcus Omnichannel Retail Marketing
One of the oldest concepts in retail marketing is single view of the customer. That simply means recognizing the shopper as she moves from d...
EP18: Location and Timing Based Marketing Analytics
All day long, mobile devices are being bombarded with shopping offers. Marketing analytics routinely explores which offers are likely to be...
EP17: Data Analytics to Assess Health of a Customer with Hal Halliday from Infusionsoft
Outsourcing sales and customer support to a third-party is a common tactic for growing companies, but it can be quite unnerving. Are your cu...
EP16: Why Overconfidence in Algorithms is Bad for Data Analytics with Professor Jeff Camm
The dictionary defines optimal as best, as in "the optimal approach is the best approach." But when it comes to analytics and making the rig...
EP15: Data Preparation and Cleansing - Why the Boring Stuff is Important with Barry Devlin
Interview with Barry Devlin, recognized as the Father of the Data Warehouse. In this podcast we discuss the role of data preparation, data c...
EP14: Kaiser Permanente Convergent Medical Terminology and Incompatible Datasets
Incompatible databases bedevil every company's analytics efforts and healthcare companies are no exception. The $60 billion Kaiser Permanent...
EP13: Sales Data Analysis for Sales and Marketing Operations
Nowhere is crunching numbers more revered than in a sales team, with all manner of compensation tied to deals closed and revenue booked. But...
EP12: Business Meeting Data Analytics with Teem, Workplace Analytics Platform
How efficiently is your time used in meetings? If you needed to make decisions on the number of conference rooms you need make on an analysi...
EP11: How Jefferson Health Reduced Payer Insurance for Chemotherapy patients from 22 days to 5 days
In the hospital business, few financial arrangements are as critical—and fraught with complexities and red tape—as insurance payments. Other...
EP10: Does Steve Ballmer's USAFacts Actually Help?
When former Microsoft CEO Steve Ballmer rolled out his extensive government database in April, it marked the first time much of that data ha...
EP9: Designing Data Warehouse for Business Intelligence
Imagine two restaurant chains (one pizza and the other ice cream) that recently had to fully redesign their data warehouse. One of them had...
EP8: The Petabyte Problem - Is More Data Always Better?
There's an old-school analytics thought that the more data that is analyzed, the more accurate will be the results: the answers, the conclus...
EP7: Facebook Targets Emotions for Advertising
A leaked document showed that Facebook targeted audience members that felt "overwhelmed", "stressed", "anxious", "nervous", "stupid", "silly...