
EP25: C-Level Analytics at Proctor & Gamble
Nov 20, 2017 - 13:20
Radio and PodcastLive Radio & Podcasts
A leaked document showed that Facebook targeted audience members that felt "overwhelmed", "stressed", "anxious", "nervous", "stupid", "silly", "useless", and "failure" with relevant ads that fit their emotional profile....
EP7: Facebook Targets Emotions for Advertising is an episode from The 10 Minute Business Analytics Podcast | Data Analytics, Big Data, Data Visualization, Data Warehousing by Numetric. A leaked document showed that Facebook targeted audienc...
This episode belongs to The 10 Minute Business Analytics Podcast | Data Analytics, Big Data, Data Visualization, Data Warehousing.
Use the player on this page to stream the episode online.
Published Jul 10, 2017, 11:12 long, audio available.
A leaked document showed that Facebook targeted audience members that felt "overwhelmed", "stressed", "anxious", "nervous", "stupid", "silly", "useless", and "failure" with relevant ads that fit their emotional profile. We talk with Ron Guymon, Chief Data Scientist at Numetric about the technical aspects of data science like this (no moral discussions or judgment, just technical).
You can listen to EP7: Facebook Targets Emotions for Advertising online on Radio and Podcast. Open the player on this page to stream the available audio.
EP7: Facebook Targets Emotions for Advertising is an episode from The 10 Minute Business Analytics Podcast | Data Analytics, Big Data, Data Visualization, Data Warehousing by Numetric.
This episode is 11:12 long.
This episode was published on Jul 10, 2017.
Yes. Use the heart button on the episode page to add it to your favorite episodes list.
Yes. This page shows related episodes from The 10 Minute Business Analytics Podcast | Data Analytics, Big Data, Data Visualization, Data Warehousing when more episodes are available from the podcast feed.
You can listen to EP7: Facebook Targets Emotions for Advertising on this page when the episode audio is available from the podcast feed.
EP7: Facebook Targets Emotions for Advertising is from The 10 Minute Business Analytics Podcast | Data Analytics, Big Data, Data Visualization, Data Warehousing by Numetric.
Published Jul 10, 2017 and 11:12 long