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EP7: Facebook Targets Emotions for Advertising artwork
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EP7: Facebook Targets Emotions for Advertising

The 10 Minute Business Analytics Podcast | Data Analytics, Big Data, Data Visualization, Data Warehousing by Numetric

Jul 10, 201711:12Business

A leaked document showed that Facebook targeted audience members that felt "overwhelmed", "stressed", "anxious", "nervous", "stupid", "silly", "useless", and "failure" with relevant ads that fit their emotional profile....

About This Episode

EP7: Facebook Targets Emotions for Advertising is an episode from The 10 Minute Business Analytics Podcast | Data Analytics, Big Data, Data Visualization, Data Warehousing by Numetric. A leaked document showed that Facebook targeted audienc...

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Episode Details

Published Jul 10, 2017, 11:12 long, audio available.