Strategic Marketing
Oct 19, 2009 - 10:26
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Consumer Behaviour
This Podcast features Dr Fiona Cheetham whose research interests are in the social/cultural aspects of consumer behaviour and two third year students one from the UK (Rachel) the other from the USA (Samantha). Dr Cheetha...
About This Episode
Consumer Behaviour is an episode from Pearson Education Marketing Podcasts by Pearson Education. This Podcast features Dr Fiona Cheetham whose research interests are in the social/cultural aspects of consumer behaviour and two third year st...
Podcast
This episode belongs to Pearson Education Marketing Podcasts.
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Episode Details
Published Dec 1, 2008, 26:56 long, audio available.
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