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Channel Surfing The Future, With NBCU

AdExchanger by AdExchanger

Jan 6, 202656:27Business

NBCU's early embrace of ad tech – led by Ryan McConville, its chief product officer and EVP of ad platforms – set the stage for a pandemic-fueled digital transformation that blurred the line between traditional TV and st...

About This Episode

Channel Surfing The Future, With NBCU is an episode from AdExchanger by AdExchanger. NBCU's early embrace of ad tech – led by Ryan McConville, its chief product officer and EVP of ad platforms – set the stage for a pandemic-fueled digital t...

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This episode belongs to AdExchanger.

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Episode Details

Published Jan 6, 2026, 56:27 long, audio available.