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Ready, Set, Upfront

AdExchanger by AdExchanger

Apr 28, 202633:39Business

Amazon is gearing up for its third-ever upfront event next month in New York City – and programmatic is at the center of its pitch. "We're encouraging brands and agencies to consolidate into the Amazon DSP to drive bette...

About This Episode

Ready, Set, Upfront is an episode from AdExchanger by AdExchanger. Amazon is gearing up for its third-ever upfront event next month in New York City – and programmatic is at the center of its pitch. "We're encouraging brands and agencies to...

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Episode Details

Published Apr 28, 2026, 33:39 long, audio available.

Questions About This Episode

What is Ready, Set, Upfront about?

Amazon is gearing up for its third-ever upfront event next month in New York City – and programmatic is at the center of its pitch. "We're encouraging brands and agencies to consolidate into the Amazon DSP to drive better outcomes," says Sarah Iooss, head of agency partnerships at Amazon Ads.

Where can I listen to Ready, Set, Upfront?

You can listen to Ready, Set, Upfront online on Radio and Podcast. Open the player on this page to stream the available audio.

Which podcast is Ready, Set, Upfront from?

Ready, Set, Upfront is an episode from AdExchanger by AdExchanger.

How long is this episode?

This episode is 33:39 long.

When was this episode published?

This episode was published on Apr 28, 2026.

Can I save Ready, Set, Upfront for later?

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Are there related episodes from AdExchanger?

Yes. This page shows related episodes from AdExchanger when more episodes are available from the podcast feed.

Quick Answers About This Episode

Where can I listen to Ready, Set, Upfront?

You can listen to Ready, Set, Upfront on this page when the episode audio is available from the podcast feed.

Which podcast is this episode from?

Ready, Set, Upfront is from AdExchanger by AdExchanger.

What are the episode details?

Published Apr 28, 2026 and 33:39 long