Business

AI Profit, Not Pilots: Lessons from Tech, Media and Telecom

The So What from BCG by Boston Consulting Group BCG

Mar 10, 202618:28Business

AI is no longer a technology experiment—it’s a business imperative. Val Elbert, a member of BCG’s Technology, Media & Telecommunications practice, explains why CEOs must shift from AI pilots to profit, demand quarterly r...

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AI Profit, Not Pilots: Lessons from Tech, Media and Telecom is an episode from The So What from BCG by Boston Consulting Group BCG. AI is no longer a technology experiment—it’s a business imperative. Val Elbert, a member of BCG’s Technology...

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Published Mar 10, 2026, 18:28 long, audio available.

AI Profit, Not Pilots: Lessons from Tech, Media and Telecom

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