Entrepreneurship // Donny Hackett Shares How To Launch Your SaaS Side Hustle...and Keep Salespeople Honest on The Sales Podcast with Wes Schaeffer, The Sales Whisperer®

Donny Hackett is the founder of VeriDeal. He is launching this with a friend/partner because when he got laid off from AWS, he found his job efforts thwarted by other sales reps who had no problem lying about their accomplishments. So he created a new SaaS platform for sales reps to verify and track their closed deals. We get into Donny's background in sales, the importance of trust and verification in the sales process, and how technology, particularly AI, is changing the landscape of sales. I grilled Donny pretty hard about how he has developed VeriDeal and how it solves the problem he says it does. Whether you need the app or not, you will benefit from listening to how he has balanced a growing family, his day job, and entrepreneurship. He’s excited about the launch as am I, so let’s get this party started. 00:00 Introduction to Truth in Deals 18:23 Donny Hackett's Sales Journey 21:05 The Need for Verideal 24:00 Challenges in Hiring and Verification 26:49 Building Verideal: The Technical Side 29:48 Balancing Day Job and Startup 32:33 Preparing for Launch 35:28 Future of Verideal and Market Impact Take control of your life with ⁠⁠ ⁠12 Weeks To Peak™⁠⁠⁠ . Need a CRM? ⁠⁠ ⁠Check out this marketing automation⁠⁠ tool for $19/mo⁠ . Connect with me: ⁠⁠ ⁠X⁠⁠⁠ ⁠⁠⁠Instagram⁠⁠⁠ ⁠⁠⁠LinkedIn⁠⁠⁠ ⁠⁠⁠Facebook Group⁠⁠⁠ ⁠⁠⁠YouTube⁠⁠⁠

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Entrepreneurship // Donny Hackett Shares How To Launch Your SaaS Side Hustle...and Keep Salespeople Honest on The Sales Podcast with Wes Schaeffer, The Sales Whisperer® is an episode from The Sales Podcast by Wes Schaeffer.

This episode is 00:46:59 long.

This episode was published on Jul 5, 2025.

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