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The paradigms of marketing are continually changing. And more so now than ever. The mantle of creation doesn't just rest with companies anymore. Consumers are becoming active participants in the creation journey. The gea...
The Creation Culture is an episode from The Great Indian BrandWagon by The Great Indian BrandWagon. The paradigms of marketing are continually changing. And more so now than ever. The mantle of creation doesn't just rest with companies anym...
This episode belongs to The Great Indian BrandWagon.
Use the player on this page to stream the episode online.
Published Sep 1, 2021, 36:22 long, audio available.
The paradigms of marketing are continually changing. And more so now than ever. The mantle of creation doesn't just rest with companies anymore. Consumers are becoming active participants in the creation journey. The gears of consumerism are shifting more and more as creativity, engagement, and involvement take on a new meaning in today's hyper-connected world. Join Rutu Mody Kamdar in this engaging conversation with Prof Anand Narsimha, Professor of Brand Marketing at the Jagdish Sheth School of Marketing.
You can listen to The Creation Culture online on Radio and Podcast. Open the player on this page to stream the available audio.
The Creation Culture is an episode from The Great Indian BrandWagon by The Great Indian BrandWagon.
This episode is 36:22 long.
This episode was published on Sep 1, 2021.
Yes. Use the heart button on the episode page to add it to your favorite episodes list.
Yes. This page shows related episodes from The Great Indian BrandWagon when more episodes are available from the podcast feed.
You can listen to The Creation Culture on this page when the episode audio is available from the podcast feed.
The Creation Culture is from The Great Indian BrandWagon by The Great Indian BrandWagon.
Published Sep 1, 2021 and 36:22 long