Radio and PodcastLive Radio & PodcastsOpening Radio and Podcast...
Radio and PodcastLive Radio & PodcastsFetching podcast shows and categories...
Radio and PodcastLive Radio & PodcastsFetching podcast episodes...
Branding is at the heart of businesses. If done right, branding gives them a voice, a perspective and a lifelong connection with their consumer. But, what does it mean to create a brand for...
The paradigms of marketing are continually changing. And more so now than ever. The mantle of creation doesn't just rest with companies anym...
The story of the 'changing India' has been told many times over. Diverse, fragmented, and chaotic as it may seem, India and its people have...
Just like the automobile became a cultural artefact in the beginning of the twentieth century, leading to a social and cultural revolution a...
Today's moms are calm, composed and collected. They have their emotions in check..or atleast on Instagram! From being the drill sergeant or...
India is ageing. And that isn't a bad thing at all. It's a golden opportunity, waiting to be unfolded. With the population of senior citizen...
While patriotism and nationalistic narratives have dominated the marketing world for decades now, there is a new & alternative discourse eme...
From perfection to realness. The beauty industry in India is undergoing an interesting shift. As women become more woke, brands have to foll...
Not owning stuff is the new 'owning stuff'! Sounds strange and ironic, right? From scarcity to abundance and now to conscious consumerism, b...
Whether it be the very recent 'Stop the Beauty Test' by Dove or the #likeagirl campaign by Whisper, advertiser have evidently developed a un...
This episode is a true time capsule dug up with a lot of thought & care by Rutu for you to revisit old ads from your childhood, touch associ...