Reimagine Motivation

What does the Rush album, “Exit, Stage Left” have to do with marketing and decision-making? In this episode, Brian takes his usual roundabout from a discussion about his lifelong obsession with bass playing to a confab about why some companies are trapped in the mindset that if they can just find the perfect marketing tool, they’ll be successful. How many organizations go out and get the latest trendy and self-proclaimed innovative software only to find out it isn’t what they need, and it has added minimal to no additional value whatsoever? Companies must consider their own goals, abilities and situations when selecting the “perfect” tech stack. Here are some complementary assets to help you on your journey of reimagining change management: [E-book] In-the-Moment Marketing : Real-time insights and actions [Whitepaper] Redefining Brand Performance for the 21st Century Experience 2030 : Discover how consumers, brands and technology will evolve through 2030. Check out additional episodes of the Reimagine Marketing podcast series at reimagine-marketing.transistor.fm .

You can listen to Reimagine Motivation online on Radio and Podcast. Open the player on this page to stream the available audio.

Reimagine Motivation is an episode from Reimagine Marketing: A podcast from SAS by SAS Podcast Admins.

This episode is 8:05 long.

This episode was published on Nov 8, 2022.

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