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Retail Loyalty Schemes in the Digital Era
Traditional loyalty schemes based on cards and points cost a lot to run and retailers are failing to get the data benefit out of them. Richard Blundell, one of our Digital Services Directors, explains what's wrong with l...
About This Episode
Retail Loyalty Schemes in the Digital Era is an episode from PwC's Digital Pulse Podcast by PricewaterhouseCoopers Australia. Traditional loyalty schemes based on cards and points cost a lot to run and retailers are failing to get the data...
Podcast
This episode belongs to PwC's Digital Pulse Podcast.
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Episode Details
Published Feb 7, 2016, 06:43 long, audio available.
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Questions About This Episode
What is Retail Loyalty Schemes in the Digital Era about?
Traditional loyalty schemes based on cards and points cost a lot to run and retailers are failing to get the data benefit out of them. Richard Blundell, one of our Digital Services Directors, explains what's wrong with loyalty programs today and what the next generation will look like. This episode was previously broadcast on PwC's Retail and Consumer Outlook channel.
Where can I listen to Retail Loyalty Schemes in the Digital Era?
You can listen to Retail Loyalty Schemes in the Digital Era online on Radio and Podcast. Open the player on this page to stream the available audio.
Which podcast is Retail Loyalty Schemes in the Digital Era from?
Retail Loyalty Schemes in the Digital Era is an episode from PwC's Digital Pulse Podcast by PricewaterhouseCoopers Australia.
How long is this episode?
This episode is 06:43 long.
When was this episode published?
This episode was published on Feb 7, 2016.
Can I save Retail Loyalty Schemes in the Digital Era for later?
Yes. Use the heart button on the episode page to add it to your favorite episodes list.
Are there related episodes from PwC's Digital Pulse Podcast?
Yes. This page shows related episodes from PwC's Digital Pulse Podcast when more episodes are available from the podcast feed.
Quick Answers About This Episode
Where can I listen to Retail Loyalty Schemes in the Digital Era?
You can listen to Retail Loyalty Schemes in the Digital Era on this page when the episode audio is available from the podcast feed.
Which podcast is this episode from?
Retail Loyalty Schemes in the Digital Era is from PwC's Digital Pulse Podcast by PricewaterhouseCoopers Australia.
What are the episode details?
Published Feb 7, 2016 and 06:43 long