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Why Your Sales Rep Needs to Be an Architect, Not Just a Closer with Adam Carr artwork
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Why Your Sales Rep Needs to Be an Architect, Not Just a Closer with Adam Carr

Make It Happen Mondays - B2B Sales Talk with John Barrows by John Barrows

May 18, 202650:52Business

The sales playbook is being rewritten and product-led growth is at the center of it. In this episode, John sits down with Adam Carr, CRO at Apollo.io, to dig into how PLG has evolved, what AI is doing to the sales rep's...

About This Episode

Why Your Sales Rep Needs to Be an Architect, Not Just a Closer with Adam Carr is an episode from Make It Happen Mondays - B2B Sales Talk with John Barrows by John Barrows. The sales playbook is being rewritten and product-led growth is at t...

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Episode Details

Published May 18, 2026, 50:52 long, audio available.