178 Amy Bucher Behavior Change Design Helps Customers Achieve THEIR Goals
Apr 10, 2020 - 47:40
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177 Jim Kalbach Jobs-To-Be-Done is About Going Beyond the Product
Maybe it's not the only way to look at the jobs-to-be-done framework, but it might be the most clarifying way. Jim Kalbach, author of "The Jobs To Be Done Playbook: Align Your Markets, Organization, and Strategy Around C...
About This Episode
177 Jim Kalbach Jobs-To-Be-Done is About Going Beyond the Product is an episode from Helping Sells Radio by ServiceRocket Media. Maybe it's not the only way to look at the jobs-to-be-done framework, but it might be the most clarifying way....
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Published Apr 3, 2020, 35:09 long, audio available.
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