The Intersection of IP and Global Competitiveness: A Conversation with Former USPTO Commissioner David Gooder

On this episode of Brand & New , INTA Chief Policy Officer Heather Steinmeyer sits down with David Gooder, INTA's newly appointed Senior Advisor and former Commissioner for Trademarks at the United States Patent and Trademark Office (USPTO). In this insightful conversation recorded at INTA's 2025 Annual Meeting in San Diego, California, Ms. Steinmeyer and Mr. Gooder explore the evolving role of global intellectual property (IP) offices, as well as the delicate balance IP offices must strike between serving their users and advancing broader competitiveness goals. Mr. Gooder shares his unique perspective from both sides of the IP ecosystem, having worked as chief trademark counsel at Jack Daniels Properties before leading the USPTO's trademark operations through five transformative years. As he transitions into his new role helping INTA deepen collaboration with IP offices worldwide, this conversation offers valuable insights into the future of IP protection and the strategic importance of trademark systems in fostering global competitiveness. Resources: About David Gooder INTA Welcomes David Gooder as Senior Advisor (INTA, May 2025) David Gooder to depart USPTO (USPTO, February 2025)

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The Intersection of IP and Global Competitiveness: A Conversation with Former USPTO Commissioner David Gooder is an episode from Brand & New by INTA.

This episode is 24:04 long.

This episode was published on Jun 13, 2025.

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