Radio and PodcastRadio and PodcastLive Radio & Podcasts
AI and Trademarks: Rethinking Likelihood of Confusion artwork
Business

AI and Trademarks: Rethinking Likelihood of Confusion

Brand & New by INTA

Aug 4, 202638:16Business

How might artificial intelligence (AI) reshape the way trademark professionals evaluate "likelihood of confusion"? This is one of the most important—and rapidly evolving—questions in trademark law. INTA’s recently releas...