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Brand community strategy: turning reach into participation, with Mark Fischer and Sabrina Sanchez artwork
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Brand community strategy: turning reach into participation, with Mark Fischer and Sabrina Sanchez

Ad Age Ad Lib by Ad Age

Apr 10, 202628:24Business

Senior Engagement Editor Mark Fischer interviews Ad Age's communities and Substack strategy leaders Sabrina Sanchez and Parker Herren on how brands are turning consumers into brand builders. Learn how brands are meeting...

About This Episode

Brand community strategy: turning reach into participation, with Mark Fischer and Sabrina Sanchez is an episode from Ad Age Ad Lib by Ad Age. Senior Engagement Editor Mark Fischer interviews Ad Age's communities and Substack strategy leader...

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Published Apr 10, 2026, 28:24 long, audio available.

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