Episode 29: Value of synergies between omnichannel touchpoints (Ft. Priyanka Agrawal)

Touchpoints are where brands and customers/prospective customers meet. Audiences come looking for a solution and that's the window of opportunity a brand gets, to convert or upsell. Being able to deliver your key value proposition, in the most compelling manner, is the biggest challenge. Companies that are able to achieve this, will definitely see more conversions through those touchpoints. A single customer can visit multiple touchpoints (online and offline) of a single brand through their journey and hence the strategy should revolve around an integrated approach, to improve your customer experience. In this episode, featuring Priyanka Agrawal, we covered a few interesting aspects of brand points. Synergies between online and offline touchpoints Hyper-personalization and it's benefits Creating a touchpoint blueprint Customer experience Impact of the pandemic on offline touchpoints Tune in to this episode of the podcast to know more. . . In case you wish to start your own podcast, you can do so by visiting hubhopper studio .

You can listen to Episode 29: Value of synergies between omnichannel touchpoints (Ft. Priyanka Agrawal) online on Radio and Podcast. Open the player on this page to stream the available audio.

Episode 29: Value of synergies between omnichannel touchpoints (Ft. Priyanka Agrawal) is an episode from Transformarketing by Prashant Malkani.

This episode is 00:23:04 long.

This episode was published on Apr 26, 2021.

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