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Why C-suite alignment is an urgent marketing priority artwork
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Why C-suite alignment is an urgent marketing priority

The WARC Podcast by WARC

Jun 30, 202600:36:29Business

CMOs often struggle to secure long-term brand investment, missing out on its multiplier effect on performance. Mike Menkes and Jason McNellis of Analytic Partners explain why performance metrics mislead, how to align wit...

About This Episode

Why C-suite alignment is an urgent marketing priority is an episode from The WARC Podcast by WARC. CMOs often struggle to secure long-term brand investment, missing out on its multiplier effect on performance. Mike Menkes and Jason McNellis...

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This episode belongs to The WARC Podcast.

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Episode Details

Published Jun 30, 2026, 00:36:29 long, audio available.