How to Get Out of Production & 2X Sales Every Year Outliers

Tom Ferry’s Outliers series is back, with a special focus on building and leading extraordinary real estate teams! Kyle Zene was just 27 years old when he opened his own brokerage in February of 2020—a few weeks before the world shut down. Where most leaders would’ve panicked, Kyle pivoted his strategy and implemented systems that allowed him to step out of production and double his business every year since then. This week, Tom talks with Kyle about exactly how he did it and how you can too. If you're still the hardest-working person on your team… this episode will show you what's actually holding you back. You’ll learn: The single hire that lets you step out of production How to use AI to spot missing opportunities & lost deals The decision-making habit of today’s best leaders How to guarantee your agents keep getting better (hint: it’s not training) And as you'll learn from Kyle, the structure behind his growth was built inside Tom Ferry Team Coaching. Ready to stop being the engine and start building the machine? Visit to learn more.

You can listen to How to Get Out of Production & 2X Sales Every Year Outliers online on Radio and Podcast. Open the player on this page to stream the available audio.

How to Get Out of Production & 2X Sales Every Year Outliers is an episode from The Tom Ferry Podcast Experience by Tom Ferry.

This episode is 33:29 long.

This episode was published on Apr 9, 2026.

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