How to Build Pipeline With Podcasts
Jun 22, 2026 - 00:21:55
Radio and PodcastLive Radio & Podcasts
Technology
How to Connect Marketing to Revenue
This week, I am joined by two guests who have done the real work of building a model that clearly connects marketing to revenue. First, Paula Cobb, VP of Marketing at AvaSure , a private equity-backed virtual care platfo...
About This Episode
How to Connect Marketing to Revenue is an episode from The Healthtech Marketing Podcast presented by HIMSS and healthlaunchpad by Adam Turinas. This week, I am joined by two guests who have done the real work of building a model that clearl...
Podcast
This episode belongs to The Healthtech Marketing Podcast presented by HIMSS and healthlaunchpad.
Listen Online
Use the player on this page to stream the episode online.
Episode Details
Published May 11, 2026, 01:05:13 long, audio available.
Related Episodes
Continue listening to more episodes from The Healthtech Marketing Podcast presented by HIMSS and healthlaunchpad.
"Websites will die?" The shift to low volume, high intent is just the start...
Jun 15, 2026 - 00:29:32
Why Medtech Commercial Strategies Stall and How to Fix Them
Jun 8, 2026 - 00:29:57
Quiet Courage of the CMO
Jun 1, 2026 - 00:42:37
How to Build a Marketing Team That People Don't Want to Leave
May 26, 2026 - 00:29:02
A Practical Guide to Intent-Driven ABM and AI in Healthtech
May 18, 2026 - 00:30:50
How Sales Leaders Cracked the ABM Code
May 4, 2026 - 00:34:57
How We Grew Inbound Meetings 89% by Optimizing for AI Search
Apr 26, 2026 - 00:47:40