Why Buyers Stopped Believing Your ROI Story and Other Big Issues in 2026
Sep 21, 2026 - 00:34:30
Radio and PodcastLive Radio & Podcasts
Technology
How to Connect Marketing to Revenue
This week, I am joined by two guests who have done the real work of building a model that clearly connects marketing to revenue. First, Paula Cobb, VP of Marketing at AvaSure , a private equity-backed virtual care platfo...
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