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Why Social Selling Beats Cold Outreach and What Actually Works Now artwork
Technology

Why Social Selling Beats Cold Outreach and What Actually Works Now

The Healthtech Marketing Podcast presented by HIMSS and healthlaunchpad by Adam Turinas

Aug 17, 202600:37:41Technology

If you have felt like the channels you used to count on for pipeline just are not producing the way they used to, you’re not alone. Cold call connection rates have dropped to around 3 percent, email is getting buried by...