
Win High-Stakes Sales Presentations. Yvonne Lines on Messaging That Closes
Dec 29, 2025 - 45:21
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In this episode of Sales Talk for CEOs , Alice Heiman sits down with Todd Caponi, sales historian and author of The Transparency Sale , to explore the forgotten history of sales and why understanding it could completely...
What Sales Used to Get Right and Why CEOs Should Bring It Back is an episode from Sales Talk for CEOs by Alice Heiman. In this episode of Sales Talk for CEOs , Alice Heiman sits down with Todd Caponi, sales historian and author of The Trans...
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Published Sep 3, 2025, 47:52 long, audio available.