066: How to write and test headlines.

This week we discuss how to write and test headlines for sales copy. Writing a headline that joins the conversation already occurring in the head of your prospect is key! It takes practice, testing, and patience to get it right. Learn the best ways to test headlines and optimize your content for testing. An excellent message with the right attention getting headline is a valuable resource that can help bring you new business for years to come. Pick up a copy of my B2B sales prospecting book Prospect Factory at Amazon.com: Check out John Stevenot's book Hacking Normal for tips on making the most of remote work. Amazon link: Visit the START HERE page of my website for links to books, articles, podcasts and tons of other great stuff. Questions or comments? I can be reached at: ted@tedstevenot.com Connect with me on LinkedIn: Thanks for listening and enjoy! Ted Stevenot PS. Don't miss my other show! The Health & Money Podcast - about health, money, investing, lifestyle, and how to achieve retirement success, Show link:

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066: How to write and test headlines. is an episode from Sales Prospecting School by Sales Prospecting School.

This episode is 00:42:58 long.

This episode was published on May 17, 2021.

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