Getting Your Product Into the Habit Zone - Nir&Far-Episode#40

As the web becomes an increasingly crowded place, users are desperate for solutions to sort through the online clutter. The Internet has become a giant hairball of choice-inhibiting noise and the need to make sense of it all has never been more acute. Just ask high-flying sites like Pinterest, Reddit, and Tumblr. These curated web portals connect millions of people to information they never knew they were looking for. Some have started monetizing this tremendous flow of traffic and though it's too early to call winners and losers, their strategy of driving user engagement by creating daily habits is clear. These companies are following a plan implemented by web titans like Amazon and Google and are hoping to yield similar results. Creating user habits leverages two critical factors that should be considered by every company attempting to build high-engagement products. You can read the Nir and Far blog posts on: Getting Your Product Into the Habit Zone Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please

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Getting Your Product Into the Habit Zone - Nir&Far-Episode#40 is an episode from Nir And Far: Business, Behaviour and the Brain.

This episode is 07:27 long.

This episode was published on Jan 22, 2018.

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