How should you plan media Samir Chaudhary @ The Media Ant [S02, #19]

Marketing with Vani by Akshay Datt

Feb 2, 202338:19Business

TV, billboards, email, websites, social media- media today is complex! For a brand to create impact and get people talking, picking the right media mix is a must! Samir talks about some smart media principles that brands...

Related Episodes

Continue listening to more episodes from Marketing with Vani.

Only culturally relevant brands can grow big!

Jul 3, 2024 - 34:56

Ever wondered how Indian culture influences business and marketing? In this episode, we sit down with San...

How you can start small, yet win big

May 31, 2024 - 38:26

Ever wondered how new brands manage to make it big in crowded markets? In this episode, we sit down with...

From first 100 fans to market leadership

May 10, 2024 - 54:44

How do the most successful entrepreneurs overcome the early challenges of sales and marketing? Join Scott...

Mixing spirits and strategies: Chris Maffeo's brew for branding Chris Maffeo @Maffeo Drinks (S3, #E1)

Mar 19, 2024 - 48:46

Chris Maffeo, an expert in brand building with a unique approach that combines marketing and sales, share...

How brands grow Byron Sharp [S02, #24]

Jun 16, 2023 - 46:32

Byron Sharp, a Professor of Marketing Science and director of the Ehrenberg Bass Institute, is a leading...

Challenger thinking: the art of breaking category codes Pratham Mittal @ Masters' Union [S02, #23]

Jun 5, 2023 - 26:29

We're talking challenger thinking, the secret sauce to creating a whole new playbook. Masters’ Union, wit...

How to monetize communities without 'selling' Neela Kaushik @ GurgaonMoms [S02, #22]

Apr 7, 2023 - 54:31

Don’t be a salesperson- provide genuine value to your community members. Brands that want to have thrivin...

The rebranding manifesto Lulu Raghavan @ Landor [S02, #21]

Mar 30, 2023 - 31:10

Rebranding is one of the hottest topics in marketing and yet terribly misunderstood! What is rebranding?...