Don't Autopsy your Audience
An important concept most people don't consider is WHEN to ask for feedback. It is typically asked at the END of an event - after the webina...
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Keep Your Customers Forever
It is so *avoidable*. Customers who silently vanish, members who unsubscribe without reason, students who don't return for your next course, clients who disengage. In this era of exponential...
Episodes
8 episodesWhat Everyone Overlooks when Gathering Feedback
When we ask customers, clients, members, students, or attendees for FEEDBACK, we must include both the HOW and the WHY in our instructions....
Closing the Loop with Your Audience
The greatest positive impact you can have on your "audience" (clients, members, students, attendees, customers) is to "close-the-loop": shar...
Goals Are For Losers
Visit http://matthewchampagne.com/Kirkpatrick/ while you listen to this episode - a special infographic for all Kirkpatrick fans ! Goals don...
Episode 004 - Why survey results are often so wrong
The most critical metric when gathering feedback from our people is the same metric that is totally ignored. If you don't know your RESPONSE...
007: It works for me, it will work for you
We can be super choosy. With so many people selling us tools and methods and apps that (they say) we absolutely MUST have for our business o...
003: Three billion reasons you don't want satisfied customers
We need to stop trying to satisfy our customers, members and clients, and focus on turning them into LIFERS - folks that aren't going to lea...
006: This season's most harmful survey practice
You've seen others use it and wonder if you should use it yourself: the technique where you segment or bucket prospects. This practice viola...