Ep 410: Building a Startup in a Small Town Why You Don't Need a Big City to Win

What if building your business in a small town is actually an advantage? In this episode, I sit down with Lauren Mullins, co-founder of Personality Pool, to talk about what startup life really looks like outside of big cities and venture-capital hype. We unpack the real pros and cons of building a company in a smaller community, from cost of living and mental health to networking challenges and unexpected opportunities. Lauren also shares how her own hiring struggles inspired Personality Pool, a video-based screening platform designed to help businesses hire for culture and personality, not just resumes. If you’ve ever wondered whether you need to move to a big city to grow your business, or how to build something meaningful exactly where you are, this episode will challenge a lot of assumptions. This one’s honest, practical, and refreshingly real. ----- Frustrated with your government contracting journey? Join our group coaching community here: 👉 Grab my bestselling book, I’m New to Government Contracting. Where Should I Start? 👉 Book a call with me here: 👉

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Ep 410: Building a Startup in a Small Town Why You Don't Need a Big City to Win is an episode from Game Changers for Government Contractors by Game Changers for Government Contractors.

This episode is 41:14 long.

This episode was published on Feb 16, 2026.

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