454: Make CX Strategy Stick With Interactive Learning

Forrester's CX Cast by Forrester

Jul 2, 202626:20Business

Most CX strategies fail to land. Not because the ideas are wrong, but because teams don't internalize the decisions behind them. Host Martin Gill speaks with Joana de Quintanilha, VP and Principal Analyst, about how imme...

Related Episodes

Continue listening to more episodes from Forrester's CX Cast.

464: Change CX Culture By Asking Better Questions

Sep 10, 2026 - 20:14

Many CX leaders know culture needs to change before a customer experience (CX) transformation can succeed...

463: Distrust In The Age Of AI

Sep 3, 2026 - 27:15

In this episode, Martin Gill and Angelina Gennis welcome Enza Iannopollo — VP, principal analyst — to dis...

462: Use Cases For AI In Experience Research

Aug 27, 2026 - 21:32

AI moderators promise to make qualitative research faster and more scalable, but where do they fit in the...

461: Practitioner Stories: How Michelle Samuel Built Momentum in Her First Year at Nationwide

Aug 20, 2026 - 22:45

Many organizations collect customer feedback. Far fewer consistently turn it into action and measurable b...

460: CX Cast Replay – How Fujitsu Europe Scaled CX Transformation

Aug 13, 2026 - 47:25

This week on the CX Cast we dig into our archives to bring you an episode that's stood the test of time....

459: Why Inclusive Design Improves Customer Experience For Everyone

Aug 7, 2026 - 28:29

Most organizations still design for an "average" customer. The problem? There is no average customer. In...

458: How Employee Experience Powers Total Experience Growth

Jul 31, 2026 - 25:04

Customer growth comes from two sources: strengthening relationships with existing customers and attractin...

Hands On: Building Interactive Experiences

Jul 23, 2026 - 29:21

Most CX leaders know stakeholder alignment is hard. Strategy workshops stall. Teams focus on blockers. Mo...