Wellness is Big Busine$$. So why is it such a hard sell?

In this final episode of our Business of Being Well series, wellness strategist and speaker Cassie Christopher joins me to explore how insights from the world of business—especially sales and marketing—can help wellness professionals become more effective, persuasive, and impactful. Highlights How the "what" isn’t nearly as important as the "why" A simple messaging shift that can dramatically boost participation How to build authority and credibility in skeptical or high-stress environments How to reframe selling as an act of service, not manipulation The one business skill every wellness pro should master (hint: it’s not spreadsheets) Mentioned in this Episode You Can't Pour from an Empty Cup: Self-Compassion for a Thriving Workforce (Cassie's upcoming session at HERO Forum II) Cassie Christopher, Corporate Wellness Speaker The Business of Being Well: a Special Series Join our mailing list Interested in having Monica present at your next live or virtual event? Learn more. ★ Support this podcast ★

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Wellness is Big Busine$$. So why is it such a hard sell? is an episode from Change Academy by Monica Reinagel, MS, LDN.

This episode is 29:49 long.

This episode was published on Sep 3, 2025.

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