Podcast #34--Hispanic Public Relations Panel From AHAA 2012

HISPANIC PUBLIC RELATIONS: CREATING BRAND EVANGELISTS WITH ENGAGEMENT AND TRUST This session introduces you to the NEW Hispanic press and the new channels of trust for Hispanic consumers. Learn how to generate advocacy, engagement, trust and sales with public relations. In addition the panelists demonstrated how to supercharge your Hispanic Marketing with breakthrough PR and social media techniques. Panelists: Solomon Romano, Head of Hispanic Marketing, Delta Dental Rosanna Fiske, APR, PRSA Immediate Past Chair GSC Program Director and Associate Professor, Florida International University Natalie Boden, President and Founder of BodenPR Manny Ruiz, Publisher of Hispanic PR Blog and Hispanicize Founder

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Podcast #34--Hispanic Public Relations Panel From AHAA 2012 is an episode from AHAA: The Voice of Hispanic Marketing by Association of Hispanic Advertising Agencies AHAA.

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This episode was published on May 31, 2012.

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