Evolving Your Brand, Celestial Bodiez Evolves

If you're a brand owner, entrepreneur, or leggings-lover, this one's for you. Celestial Bodiez, Celeste's apparel company and the home of the OG booty scrunch leggings, is going through a huge transformation. CB Collective is launching on Black Friday with its first limited edition collection of athletic wear -- with the same booty scrunch, fit, and feel you know and love. In this episode, Celeste shares what inspired the change in her business and the choices she's had to make along the way. You'll hear her advice for branding, connecting with your audience, and developing a great product that makes people feel good. Plus, you'll get a peek into the type of fashion you can expect from CB Collective and some updates on Team Loco Fit from Laurin. "So much of what goes into making a product is thinking about how it's supposed to make people feel." -Celeste Bonin

You can listen to Evolving Your Brand, Celestial Bodiez Evolves online on Radio and Podcast. Open the player on this page to stream the available audio.

Evolving Your Brand, Celestial Bodiez Evolves is an episode from The UNglamorous Life Podcast by Celeste Bonin.

This episode is 01:03:36 long.

This episode was published on Aug 27, 2019.

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