337: George Bryant — Marketing So No-one is Left Behind

This episode is a raw, unedited recording of the Less Doing Live Event in Los Angeles. The theme of the event was "Perfect Your Process" and entrepreneurs from various industries share their perspectives on the theme. This session features George Bryant, ex-military man and creator of Paleo food blog Civilized Caveman Cooking. George shares the life experiences that have led him to where he is today and formed the basis for his belief in marketing that leaves no-one behind. He gives insights about what it takes to create authentic relationships, and why these relationships are crucial to sales and business today. Tune in to find out more. Key Takeaways: [1:22] Ari introduces his guest for this episode — George Bryant. [3:36] What is George's background? [10:39] What is the method behind George's magic? Where does it come from? [12:40] George brings strongly in the saying that there's no-one left behind, there's a place for everyone. [17:35] Does empathy have a role to play in how George captures his customers? [19:36] What is George's approach to selling and marketing? [31:23] How does George manage to build authentic relationships with all his clients with the constraints of time? [36:50] George shares an example of how one of his coaching students revamped her entire system based on the principle of creating authentic relationships and focusing on the customer. [46:44] It's not about what you're selling — it's about the audience and the offer. [47:46] How often does George audit his process and make adjustments? He explains the crucial role of feedback. [53:35] What is the world that George is creating? [57:47] What kind of work does George do in the offline space? [1:02:35] How does George create the customer journey and process in a balanced way? Mentioned in This Episode: Less Doing Less Doing Podcast Less Doing on Facebook Ari Meisel on Twitter Ari Meisel on Instagram Join the Less Doing Labs at Lessdoinglabs.com/moredone Less Doing Live Los Angeles 2018 Event Less Doing Live Events George Bryant — Civilized Caveman Cooking Tim Ferriss Robb Wolf LadyBoss Kaelin Tuell

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337: George Bryant — Marketing So No-one is Left Behind is an episode from The Less Doing Podcast with Ari Meisel: The Best Life Hacks And Productivity Tips For Less Doing, More Living.

This episode is 01:09:53 long.

This episode was published on Sep 5, 2018.

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