Wendy Lu - Product Marketing Leader, Sense

If you have ever hired, led, or been part of a marketing team — you already know that one of the most impactful roles in an organization — and yet one of the toughest to hire — is product marketing. But how does one hire truly exceptional product marketers? How should you structure the role? And how do you measure their impact? To answer all this and more —we are thrilled to be joined by Wendy Lu — Product Marketing Leader at Sense, the AI-driven Talent Engagement and Automation Platform backed by Accel and Google Ventures. Prior to joining Sense, Wendy led product marketing for four years at the personal finance company SoFi, which IPO'd early this year at a valuation of US $ 9 Billion.

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Wendy Lu - Product Marketing Leader, Sense is an episode from The Great Indian Marketing Show by Aadil Bandukwala & Kaushik Satish.

This episode is 00:30:56 long.

This episode was published on Oct 3, 2021.

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