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The Art of Storytelling in B2B, with CMO @ IBM India and South Asia - Tuhina Pandey artwork
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The Art of Storytelling in B2B, with CMO @ IBM India and South Asia - Tuhina Pandey

The Great Indian Marketing Show by Aadil Bandukwala & Kaushik Satish

Sep 1, 202400:36:34Business

Storytelling in B2B is a game-changer, and here's why. In this electrifying episode, Aadil sits down with the powerhouse behind IBM India & South Asia’s marketing magic, Tuhina Pandey, to unveil the art and science of B2...