From Crisis to Confidence: Media Consulting with Mike Petchenik

In this episode of The Claw, Eric Holtzclaw, Chief Strategist at Liger, is joined by Mike Petchenik, owner and founder of Petchenik Media Group . Together, they dive into the world of media consulting, covering everything from earned media and PR to crisis communications and media training. Whether it's dealing with viral social media posts or internal company issues making headlines, this episode equips you with the tools to handle media interactions confidently and effectively. Eric and Mike discuss the importance of preparing key messages, handling tricky reporters, and mastering the art of bridging during interviews. Mike shares insights on how to humanize your brand, the significance of practicing public speaking, and the delicate dance of being memorable yet safe. To connect with Mike, click here: To connect with Eric, click here: To

You can listen to From Crisis to Confidence: Media Consulting with Mike Petchenik online on Radio and Podcast. Open the player on this page to stream the available audio.

From Crisis to Confidence: Media Consulting with Mike Petchenik is an episode from The Claw by Liger Partners.

This episode is 29:56 long.

This episode was published on Aug 7, 2024.

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