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Fixing the Follow-Up: CRM Strategy for Complex Sales artwork
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Fixing the Follow-Up: CRM Strategy for Complex Sales

The Claw by Liger Partners

Jun 4, 202525:48Business

In this episode of The Claw, Eric Holtzclaw sits down with Jason Kramer, Founder and CEO of Cultivize, to explore how a better CRM strategy can transform sales and marketing alignment. They discuss common tech gaps, the...

About This Episode

Fixing the Follow-Up: CRM Strategy for Complex Sales is an episode from The Claw by Liger Partners. In this episode of The Claw, Eric Holtzclaw sits down with Jason Kramer, Founder and CEO of Cultivize, to explore how a better CRM strategy...

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Episode Details

Published Jun 4, 2025, 25:48 long, audio available.

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What is Fixing the Follow-Up: CRM Strategy for Complex Sales about?

In this episode of The Claw, Eric Holtzclaw sits down with Jason Kramer, Founder and CEO of Cultivize, to explore how a better CRM strategy can transform sales and marketing alignment. They discuss common tech gaps, the ROI of follow-up automation, and why most companies are leaving money on the table. Jason shares his journey from graphic designer to CRM expert, offers actionable insights for complex sales cycles, and reveals a tool that helps visualize CRM impact in real dollars. If your leads are vanishing into the "Upside Down," this one's for you. To connect with Jason, click here: To connect with Eric, click here: To

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Which podcast is Fixing the Follow-Up: CRM Strategy for Complex Sales from?

Fixing the Follow-Up: CRM Strategy for Complex Sales is an episode from The Claw by Liger Partners.

How long is this episode?

This episode is 25:48 long.

When was this episode published?

This episode was published on Jun 4, 2025.

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Are there related episodes from The Claw?

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Where can I listen to Fixing the Follow-Up: CRM Strategy for Complex Sales?

You can listen to Fixing the Follow-Up: CRM Strategy for Complex Sales on this page when the episode audio is available from the podcast feed.

Which podcast is this episode from?

Fixing the Follow-Up: CRM Strategy for Complex Sales is from The Claw by Liger Partners.

What are the episode details?

Published Jun 4, 2025 and 25:48 long