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570. Navigating the Emotional Landscape of B2B Sales
In this episode of The Brainy Business podcast, Melina Palmer is joined by Ben Wise and Darren Chiu, co-founders of Captivate, to dive into the often-overlooked dynamics of B2B sales and the crucial role behavioral econo...
About This Episode
570. Navigating the Emotional Landscape of B2B Sales is an episode from The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics by Melina Palmer. In this episode of The Brainy Business podcast, Melina Pal...
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This episode belongs to The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics.
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Episode Details
Published Mar 26, 2026, 52:36 long, audio available.
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