
574. Incentives and The Littery
In this episode of The Brainy Business podcast, Melina Palmer welcomes Michael Manniche, founder and CEO of The Littery, to discuss a ground...
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Consumers are weird. They don't do what they say they will do and don't act how we think they "should." Enter Melina Palmer, a sales conversion expert with a personal mission to make your bu...

In this episode of The Brainy Business podcast, Melina Palmer welcomes Michael Manniche, founder and CEO of The Littery, to discuss a ground...

In this episode of The Brainy Business podcast, Melina Palmer sits down with Dr. Wolfgang Linden, author of The Illusion of Control, to expl...

In this episode of The Brainy Business podcast, Melina Palmer welcomes Dr. Matt Johnson, co-author of the insightful book Blindsight , to ex...

In this episode of The Brainy Business podcast, Melina Palmer explores storytelling in business and how it relates to the customer journey....

In this episode of The Brainy Business podcast, Melina Palmer is joined by Ben Wise and Darren Chiu, co-founders of Captivate, to dive into...

In this episode of The Brainy Business podcast, Melina Palmer welcomes Luke Freeman, the former global CEO of Giving What We Can, for a deep...

In this episode of The Brainy Business podcast, Melina Palmer welcomes back Nir Eyal, bestselling author of Hooked, Indistractable, and his...

In this episode of The Brainy Business podcast, Melina Palmer sits down with Dr. Colin Fisher, author of The Collective Edge, to explore the...

In this episode of The Brainy Business podcast, Melina Palmer welcomes Nilofer Merchant, author of Our Best Work, for a thought-provoking di...

In this episode of The Brainy Business podcast, Melina dives into the concept of uncertainty aversion, a phenomenon that impacts our decisio...

In this episode of The Brainy Business podcast, Melina Palmer welcomes Patrick Leddin, co-author of the insightful book Disrupt Everything a...

In this episode of The Brainy Business podcast, Melina Palmer welcomes Nick Glimsdahl, author of The Heart of Service, to discuss the transf...

In this episode of The Brainy Business podcast, Melina Palmer revisits the captivating concept of the Paradox of Choice. Have you ever felt...

In this episode of The Brainy Business podcast, Melina Palmer sits down with Leslie John, a behavioral scientist at Harvard Business School...

In this episode of The Brainy Business podcast, Melina Palmer welcomes Matt Salem, co-author of the insightful book, Unpacked: Predict Packa...

In this episode of The Brainy Business podcast, Melina Palmer dives into the intriguing concept known as the Cobra Effect, exploring how wel...

In this episode of The Brainy Business podcast, Melina Palmer welcomes Claude Silver, the Chief Heart Officer at VaynerX and author of the i...

In this episode of The Brainy Business podcast, Melina Palmer shares her reflections on the most important books she read in 2025. With a fo...

In this episode of The Brainy Business podcast, Melina Palmer speaks with Muriel Wilkins, author of Leadership Unblocked: The Beliefs That L...

In this episode of The Brainy Business podcast, Melina Palmer welcomes Bastian Bergman, author of the insightful book, Press Play: Why Every...

In this episode of The Brainy Business podcast, Melina Palmer welcomes Dr. Judd Kessler, author of the insightful book, Lucky by Design. Tog...

In this episode of The Brainy Business podcast, Melina Palmer welcomes Matt Sucha, author of the highly anticipated book, The Hidden Yes. Th...

In this episode of The Brainy Business podcast, Melina Palmer welcomes Dr. Dan Willingham, a cognitive psychologist and author of Outsmart Y...

In this episode of The Brainy Business podcast, Melina Palmer engages in a thought-provoking discussion with Nick Kinley, author of The Powe...

In this episode of The Brainy Business podcast, Melina Palmer revisits a foundational lesson that underscores the importance of understandin...

In this episode of The Brainy Business podcast, Melina Palmer welcomes Alessandra Di Lorenzo, author of the thought-provoking book Adjust: H...

In this episode of The Brainy Business podcast, Melina Palmer explores the intriguing concept of negativity bias and its profound impact on...

In this episode of The Brainy Business podcast, Melina Palmer welcomes Toby Stewart, author of the thought-provoking book, Anointed. Togethe...

In this episode of The Brainy Business podcast, Melina Palmer is joined by Dr. Rachel Lawes, a pioneering social psychologist and author of...

In this episode of The Brainy Business podcast, Melina Palmer welcomes Scott Anthony, author of Epic Disruptions: 11 Innovations that Shaped...

In this episode of The Brainy Business podcast, Melina Palmer welcomes Karina Montez and Mario Drago from BE UEFA in Peru, who are making wa...

In this episode of The Brainy Business podcast, Melina Palmer has the incredible honor of speaking with Dr. Richard Thaler and Dr. Alex Imas...

In this episode of The Brainy Business podcast, Melina Palmer revisits the powerful concept of defaults and how they can significantly influ...

In this episode of The Brainy Business podcast, Melina Palmer welcomes Mark C. Crowley, author of The Power of Employee Well Being. This enl...

In this episode of The Brainy Business podcast, Melina Palmer welcomes Dr. Henry Stott, co-founder of Dectech, to discuss the nuances of bus...

In this episode of The Brainy Business podcast, Melina Palmer welcomes Sean Brosnan, author of the inspiring book Beyond Fast. Sean, a high...

In this episode of The Brainy Business podcast, Melina Palmer dives deep into the fascinating world of sight and vision, exploring how our s...

In this episode of The Brainy Business podcast, Melina Palmer welcomes Richard Shotton and MichaelAaron Flicker, co-authors of the enlighten...

In this episode of The Brainy Business podcast, Melina Palmer welcomes back Nancy Harhut, author of the insightful book, Using Behavioral Sc...

In this episode of The Brainy Business podcast, Melina Palmer welcomes Laurier Mandin, author of the insightful book I Need That. Together,...

In this episode of The Brainy Business podcast, Melina Palmer welcomes Dr. Andy Luttrell, a social psychologist specializing in attitudes an...

In this episode of The Brainy Business podcast, Melina Palmer welcomes Louis Grenier, creator of the Everyone Hates Marketers podcast and au...

In this episode of The Brainy Business podcast, Melina Palmer revisits the concept of bikeshedding, a phenomenon that leads us to obsess ove...

In this episode of The Brainy Business podcast, Melina Palmer engages in a thought-provoking conversation with Sebastian Page, author of The...

In this episode of The Brainy Business podcast, Melina Palmer welcomes back Dr. Tessa Misiaszek, co-author of the insightful book, Branding...

In this episode of The Brainy Business podcast, Melina Palmer shares the exciting launch of the brand new YouTube channel, @BrainyMelina, an...

In this episode of The Brainy Business podcast, Melina Palmer explores the fascinating psychology behind nostalgia and traditions, uncoverin...

In this episode of The Brainy Business podcast, Melina Palmer welcomes Emily Kasriel, author of the insightful book, Deep Listening. Togethe...

In this episode of The Brainy Business podcast, Melina Palmer welcomes Nick Epley, a professor of behavioral science at the University of Ch...

In this exciting crossover episode of The Brainy Business podcast, Melina Palmer teams up with Katy Milkman, host of the acclaimed Choiceolo...