
Why Better Experiences Create Better Data The New Economics of Fandom Ep.2
Sep 10, 2026 - 00:51:18
Radio and PodcastLive Radio & Podcasts
Brad Ross worked on four Fifa World Cups during more than a decade with Coca-Cola, but he likens the expanded 2026 edition to having 104 Super Bowls in five to six weeks. Now, as managing director of global marketing par...