State of the Union: Inside Prem Rugby’s radical plan to attract investment to the English game
Prem Rugby CEO Simon Massie-Taylor talks SportsPro through plans to make league more financially sustainable, grow the audience and take adv...
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Sports & Recreation
SportsPro Podcast
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SportsPro Podcast Podcast Guide
Listen to SportsPro Podcast, a Sports & Recreation podcast by SportsPro. Stream 508 episodes in English, follow new audio stories, and play episodes online on Radio and Podcast.
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Episodes
20 of 508 episodes104 Super Bowls in 5 weeks: How Bank of America is tackling the biggest World Cup ever
Brad Ross worked on four Fifa World Cups during more than a decade with Coca-Cola, but he likens the expanded 2026 edition to having 104 Sup...
Inside the ICC Women’s T20 World Cup with tournament director Beth Barrett-Wild
Beth Barrett-Wild has fond memories of the 2017 ICC Women’s World Cup final, which England won on home soil. Nine years later, as the tourna...
Why the world's biggest brands are betting on F1?
The rapid commercial evolution of Formula 1 has been clear to see in recent years, but what makes the property so attractive to brands? At l...
Washington Spirit CEO Kim Stone on the path to profitability in the NWSL
Kim Stone has spent most of her career in the NBA with the Miami Heat and Golden State Warriors, but when she got a call from Michele Kang o...
Bundesliga CEO Steffen Merkel on German football's €6bn business
In this special episode recorded at SportsInnovation 2026, SportsPro's George Breare returns to the hosting seat for a conversation with Ste...
Why sports are doubling down on YouTube
With more than 2 billion daily users and 40 billion hours of sports content watched annually , YouTube has become a major destination for sp...
Beyond the Buzzwords: What’s actually working in sports tech?
Recorded live during our recent Global SportsTech Report 2026 launch event held at Meta’s London HQ, this special episode hosted by SportsPr...
10 years of Gianni Infantino: Has Fifa changed for good?
10 years ago, FIFA was on its knees following a corruption scandal that rocked the sport. Enter Gianni Infantino, who was elected president...
Six Nations CEO Tom Harrison on risk, relevance and rugby's future
In one of his first interviews since joining Six Nations Rugby, chief executive Tom Harrison joins Sam Carp and Steve McCaskill on this week...
The 2026 Winter Olympics are here – but what does the future look like?
With one week to go until the Winter Olympics, the SportsPro Podcast dives into what Milan-Cortina 2026 means for the future of the Games an...
Who will define the sports business agenda in 2026?
The SportsPro team reveal their ten most influential figures for the year ahead spanning global sport, media, politics and athlete power bef...
The SportsPro Christmas Quiz returns!
The SportsPro Podcast signs off for the year with its traditional dose of festive chaos, as Ed Dixon hosts the 2025 SportsPro Christmas Quiz...
“We could sell it out twice”: How the World Darts Championship became a global phenomenon
The SportsPro Podcast returns with Ed Dixon, Steve McCaskill and Sam Carp as they break down darts’ rapid ascent with PDC Chief Executive Ma...
Inside Football Manager’s future, F1’s Apple Deal and Sportel Monaco!
The SportsPro Podcast returns with Josh Sim, Steve McCaskill, Ed Dixon and Sam Carp, alongside a drop-in from BlackBook Motorsport’s Cian Br...
Inside the biggest evolution of Football Manager's history
SportsPro’s Steve McCaskill sits down with Miles Jacobson, the studio director at Sports Interactive, the UK-based video game developer know...
Who’s #1? Breaking down SportsPro’s 50 Most Marketable Athletes ranking
The SportsPro Podcast returns with a special guest in the studio, as Ed Dixon, Sam Carp, and Josh Sim are joined by SportsPro’s Director of...
Why are US sports leagues making so much money?
The SportsPro Podcast returns with Ed Dixon, Sam Carp, Steve McCaskill and Josh Sim turning their attention to the US. From the NFL’s rising...
Will stadium naming rights ever catch on in Europe?
SportsPro's Head of Editorial Sam Carp explores the evolving business of stadium naming rights with Al Guido, president of the San Francisco...
Who's winning the AI race in sport?
The SportsPro Podcast goes on the road to London Stadium for SportsPro AI 2025, where Sam Carp, Ed Dixon, Steve McCaskill and Josh Sim take...