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Today's question is about the right funnel strategy for high-ticket consumer products on Meta. Cheaper leads don't automatically mean cheaper conversions, and a small discount may attract the wrong people while missing b...
Should You Use a Funnel for High Ticket Products? is an episode from Social Media Pubcast by Jon Loomer by Jon Loomer. Today's question is about the right funnel strategy for high-ticket consumer products on Meta. Cheaper leads don't automa...
This episode belongs to Social Media Pubcast by Jon Loomer.
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Published May 13, 2026, 03:51 long, audio available.
Today's question is about the right funnel strategy for high-ticket consumer products on Meta. Cheaper leads don't automatically mean cheaper conversions, and a small discount may attract the wrong people while missing buyers who would purchase without one. Jon explains why optimizing straight for the purchase should always be tested first, why a tightly connected lead magnet beats a generic discount as a funnel entry point, and when remarketing is still worth using for high-ticket products. Want your question to be answered on a future episode? Go to JonLoomer.com/Question and record your question today.
You can listen to Should You Use a Funnel for High Ticket Products? online on Radio and Podcast. Open the player on this page to stream the available audio.
Should You Use a Funnel for High Ticket Products? is an episode from Social Media Pubcast by Jon Loomer by Jon Loomer.
This episode is 03:51 long.
This episode was published on May 13, 2026.
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Should You Use a Funnel for High Ticket Products? is from Social Media Pubcast by Jon Loomer by Jon Loomer.
Published May 13, 2026 and 03:51 long